Finally, FINALLY, finally, spring is officially here. Is it just me, or has this been the longest, darkest, and most depressing winter ever? Well, good riddance to winter, if you ask me. The snowdrops are up, the little green buds are popping out, the willow trees are yellow, and the little frogs that sound like […]
By Maria
Top 10 Ways to Make Organic More Sexy
On Friday, I wrote about the controversy over whether organic is sexy or not. Today, I am going to share some ideas on how to ramp up the sexy quotient of the whole industry, so that even farmers in Nebraska will want to climb on our tractor! Which leads me to my first idea: 1. […]
Is Organic Sexy? Let’s Vote!
I was sitting in the German headquarters of Unilever a few weeks ago—it’s an incredible eco-building that is very modern and cool-looking—and was talking to their head of supply chain. He was lamenting that the reason consumers don’t buy more organic products is “because organic’s not sexy enough.” Think about that for a minute. Everyone […]
A Visit to My Kitchen: Ellen Gustafson
Ellen Gustafson is in my kitchen today, sharing her love for all things dippable, and her vision for a global food system. Ellen is a sustainable food system activist and social entrepreneur. She is the founder and executive director of the 30 Project, which works towards a better global food system. Previously, Ellen has been […]
Expo West Grows Up
Every year when I go to Anaheim, California, for Natural Products Expo West, I have a ritual: I rent a car (this year I got a cute white VW Beetle), turn on K-ROCK (106.7) real loud, get on the highway, and drive. At first, I get that happy California feeling of sunshine and palm trees. […]
Book Review: Just Kids
Good books are kind of like Tarot cards for me. There is a magic to what you pick up, when you pick it up, and what the message is for your life. Lately I’ve been yearning to start painting again, which is perhaps why I chose to read Just Kids last week, the National Book […]
Why Modern Organic Farming Is The Only Thing That Can Feed The World: Reasons 4 and 5 of 5
Monday: Why Modern Organic Farming Is The Only Thing That Can Feed The World, Reason 1 of 5 Wednesday: Why Modern Organic Farming Is The Only Thing That Can Feed The World, Reasons 2 and 3 of 5 Reason # 4: Modern organic farming protects our health. When I first started researching Organic Manifesto, I […]
Why Modern Organic Farming Is the Only Thing That Can Feed the World: Reasons 2 and 3 of 5
Monday: 5 Reasons Why Modern Organic Farming Is the Only Thing That Can Feed the World, Part 1. Reason # 2: Modern organic farming works better The scientific studies done by the Farming Systems Trial at the Rodale Institute in Pennsylvania, and validated around the world by other researchers and farmers, show beyond a doubt […]
Scratch
Raised on America’s first organic farm, Scratch author Maria Rodale learned how to make everyday favorites from, yes, scratch — the way you remember them; the way they turn out best.
Order NowOrganic Manifesto
Drawing on findings from leading health researchers as well as conversations with both chemical and organic farmers from coast to coast, Maria Rodale irrefutably outlines the unacceptably high cost of chemical farming on our health and our environment.
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